Paid Media Analyst Job at HD Supply, Atlanta, GA

VzY5dG91Tk1aa3dYeXhaSjR1ZFhkNmVh
  • HD Supply
  • Atlanta, GA

Job Description

Job Summary

The ideal candidate will bring their expertise in paid media platforms including Google Ads, Bing Ads, and Adobe Analytics. This role is responsible for delivering actionable insights across PPC/SEM campaigns, leading reporting and testing strategies, and analyzing traffic sources, customer journeys, and site experiences to optimize conversion rates and overall campaign performance.

Major Tasks, Responsibilities, and Key Accountabilities

  • Lead reporting and analysis of paid media campaigns, with a focus on Google Ads, Bing Ads, and other PPC/SEM platforms.
  • Use Adobe Analytics and other tools to evaluate online performance, identify optimization opportunities, and provide actionable recommendations.
  • Analyze how marketing channels interact and contribute to performance; identify root causes of trends and anomalies.
  • Serve as the primary resource for marketing analytics tools and reporting dashboards.
  • Translate complex data sets into clear, actionable insights aligned with business goals.
  • Support landing page tracking through QA and troubleshooting.
  • Stay current on industry trends and share knowledge across teams.

Preferred Qualifications

  • Proficiency in Google Ads (AdWords) and Bing Ads
  • Strong understanding of PPC/SEM strategies and execution
  • Experience with Adobe Analytics for performance tracking and optimization
  • Familiarity with paid media platforms and campaign management tools

Job Tags

Similar Jobs

Lumiere Systems

ServiceNow Developer Job at Lumiere Systems

*** No Visa Candidates as it is full time with our client ** Must-Haves: Skills & Experience 3+ years of hands-on ServiceNow development or engineering experience. Strong understanding of CMDB structure, CI relationships, and Discovery patterns. Knowledge... 

Bar Primi - Penn District

Line Cook Job at Bar Primi - Penn District

 ...piatti, the pasta course. What began as an idea for a small space in New Yorks East Village has since become a downtown New York staple, housed on the Bowery for the last ten years. With this second location in Penn District in the heart of Midtown, chef-partner Andrew... 

RHINO-BACK ROOFING LLC

Field Sales Manager (West Warwick RI) Job at RHINO-BACK ROOFING LLC

 ...salary + commission compensation package) About Us: Rhino-Back Roofing is the largest residential shingle installer in the Northeast,...  ...Looking For: Please Only Apply If Youre a Proven Door-to-Door Sales Leader Rhino-Back Roofing is seeking a hands-on Field... 

Stratos Acquisitions

Entry Level Marketing Representative Job at Stratos Acquisitions

 ...talking to people, love fast-paced environments, and want hands-on experience, this could be your perfect first step. What Youll Be...  ...to hustle, we want you on our Austin team. Apply today and start your marketing journey in one of the most exciting cities in... 

Career Group

Receptionist Job at Career Group

 ...Administrative Assistant Roles (Temp & Temp-to-Hire) Build Your Career in Los Angeles!...  ...-level opportunities to gain corporate experience, build your professional skills, and...  ...$23.00-25.00/hour, DOE Start Date: Immediate (following successful interviews) Please...